Your Guide to Email Design: How to Create Beautiful Newsletters


Can you remember an email you read cover-to-cover? If you can name at least one email, it’s already a success because the art of writing beautiful newsletters is a complex one. It takes a lot of effort to catch the attention of the reader in a short generic text message. If you take a look at this page, you will learn more about the technical email templates. And in this article, we will teach you how to make your text look fancy to the target recipient. 

Why Email Marketing Is So Powerful

The true power of successful HTML email marketing lies in several details. You can’t point out the single thing that makes email marketing a working tool. 

  • New technologies let the marketers personalize the emails attracting more people to read the newsletter. 
  • Email is a short-size text message that doesn’t take a lot of time. What are the chances that a reader gets caught by a vivid title and read on? They are high, indeed. 
  • Email marketing techniques, tips, and secrets are well-known to the common public. And when these are used properly, the readers can be easily converted into leads. 

One can’t underestimate how effective the use of email marketing strategies could be. It’s a powerful way to interact with the audience, investing less effort. 


Why Great Email Design Is Important

Many marketing experts are convinced that textual content is mandatory to make a first impression. But the stats show the importance of an email design. The visual aspects, buttons, and infographics can make the users open the email and read on. How to make emails look pretty? This is an important question to answer. 

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Examples of Beautiful Email Design to Inspire Your Newsletter

What are the examples of pretty emails? If you’re in search of motivation and ideas for your future email designs, you might need the ideas from the list. 

  • Marketers often make use of text animation. 
  • If you can’t use sophisticated design tips, color palette contrast is a must. Bright colors will grab the attention of anyone. 
  • The recognizable style of the general marketing campaign will make the reader remember your emails better. 

These are some of the examples to make your email crafting routine more versatile. 


Experiment With Color Gradients

There’s another way to create fancy emails. An easy way to draft a catchy email is to add gradients to it. This is an interesting way to add some chick to the email and make it stand out among the tons of letters sent to your inbox. Make sure to use relevant colors and don’t add too many details so that the picture is properly balanced. 

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